LP938

July 10, 2024
Listicle
Top Reasons to Use OLAPLEX No.0 & No.3 if you have damaged hair
OLAPLEX Inc.
OLAPLEX Inc.
OLAPLEX Inc. Listicle
OLAPLEX Inc. Listicle
Title
Top Reasons to Use OLAPLEX No.0 & No.3 if you have damaged hair
Categoy
Listicle
Angle
Health & Beauty
Score
8
Audience
Individuals with damaged hair seeking restoration and maintenance
Sale
Call to Action
Learn more about how OLAPLEX can restore health to damaged hair
Analysis
The page presents a problem-focused narrative, highlighting common hair damage issues and offering solutions through the use of OLAPLEX products. It includes persuasive benefits that align with the pain points of the target audience. Visual elements supplement the text and maintain engagement. However, the page could benefit from more direct calls-to-action that encourage immediate purchase or trial.

Benefits

  • Restores healthy appearance and texture to hair
  • Helps prep hair for a color change by treating chemical damage
  • Aids in color longevity and preventing fading
  • Improves the overall health of hair with repeated use
  • Features

  • Works to maintain strong bonds in the hair
  • Treatment complements hair even outside of the salon
  • Targets noticeable damage whether it's visible to the naked eye or not
  • Ensures hair feels healthy from the inside out
  • Easy routine that integrates into existing self-care practices
  • Pain Points

  • Hair that is dry and visibly damaged
  • Dullness and lack of vibrancy due to chemical and heat exposure
  • Difficulty maintaining color longevity and preventing fading